The camping and caravanning market consists of sales of camping and caravanning services and related goods by entities (organizations, sole traders or partnerships) that operate sites to accommodate campers and their equipment, including tents, tent trailers, travel trailers and RVs (recreational vehicles), as well as those that operate sites with holiday camps, parks with chalets, static caravan accommodation and associated facilities such as toilets and showers, laundries, restaurants, convenience stores, swimming pools, patio sites, games, horse riding, fishing, entertainment complexes, fairgrounds and others. The lodging options at campgrounds can include deluxe cabins, glamping tents and log-style camping cabins with beds.
The global camping and caravanning market reached a value of nearly $44,124.8 million in 2020, having increased at a compound annual growth rate (CAGR) of 1.9% since 2015. The market is expected to grow from $44,124.8 million in 2020 to $60,765.9 million in 2025 at a compound annual growth rate (CAGR) of 6.6%. The market is expected to grow from $60,765.9 million in 2025 to $76,324.9 million in 2030 at a CAGR of 4.7%.
Growth in the historic period resulted from cheaper alternative to traditional vacations, rise in disposable income, rapid technological advances, aging population and early retirement. This growth was restricted by natural disasters, availability of alternatives.
Millennial campers, rising participation in outdoor activities, rising spend on leisure, government initiatives are expected to drive the market. Impact of COVID-19, political uncertainties/adversities, climate change effects due to global warming, opposition from NGOs and green peace activities, are major factors that could hinder the growth of the camping and caravanning market in the future.
The camping and caravanning market is segmented by type into RV (recreated vehicle) parks and campgrounds, recreational and vacation camps. The recreational and vacation camps was the largest segment of the camping and caravanning market by type, accounting for 50.2% of the total market in 2020. Going forward, recreational segment is expected to be the fastest growing segment in the camping and caravanning market, at a CAGR of 8.6%.
North America was the largest region in the global camping and caravanning market, accounting for 46.3% of the total in 2020. It was followed by the Western Europe, Asia Pacific and then the other regions. Going forward, the fastest-growing regions in the camping and caravanning market will be South America and Africa, where growth will be at CAGRs of 12.2% and 11.5% respectively. These will be followed by Middle East and Eastern Europe, where the markets are expected to register CAGRs of 10.1% and 9.0% respectively.
Global Camping and Caravanning Market Major Players
The camping and caravanning market is highly fragmented, with a large number of small players in the market. Major players in the market include Bourne Leisure Holdings Limited, Sun Communities, Equity Lifestyle Properties, Parkdean Holdings Limited, Kampgrounds of America, Inc, European Camping Group, Jellystone Park, Discovery Parks Private Limited, Normandy Farms, Siblu.
The top opportunities in the camping and caravanning market segmented by type will arise in the recreational and vacation camps segment, which will gain $11,248.7 million of global annual sales by 2025. The camping and caravanning market size will gain the most in the USA at $2,885.5 million.
Global Camping and Caravanning Market Strategies
Market-trend-based strategies for the camping and caravanning market includes eco-friendly camping, public private partnerships for campgrounds, camp grounds and RV parks offering wi-fi facilities, increased demand for glamping, green camping, collaborations for wider marketing and advertising, innovation in camping equipment design, rise in basic camping, adapting to regional preferences.
To take advantage of the opportunities, Altus Market Research recommends the camping and caravanning companies to focus on eco-friendly camping, green camping, innovation in camping equipment design, focus on providing services based on favored camping destinations, expand in developed markets, focus on younger population.