{"id":3468,"date":"2025-05-22T18:39:37","date_gmt":"2025-05-22T18:39:37","guid":{"rendered":"http:\/\/rvparkiq.com\/industry-insights\/?p=3468"},"modified":"2025-09-25T15:50:40","modified_gmt":"2025-09-25T15:50:40","slug":"bend-or-market-watch-an-outdoor-investment-snapshot","status":"publish","type":"post","link":"https:\/\/rvparkiq.com\/industry-insights\/bend-or-market-watch-an-outdoor-investment-snapshot\/","title":{"rendered":"Bend, OR Market Watch: An Outdoor Investment Snapshot"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">In a travel economy still finding its post-pandemic footing, the RV parks and campgrounds sector continues to outperform expectations, driven by demand for open-air destinations, flexible lodging, and experience-rich stays. The recent debut of Bend RV Resort in Central Oregon stands as a clear example of this evolution. But what makes this project more than a one-off luxury play is the data behind the region: the demand is there, and supply hasn\u2019t caught up.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>A New Resort in a Market Ripe for Growth<\/b><\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" class=\"wp-image-3473 alignright\" src=\"http:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/20250514_151302_cropped-1-660x365.png\" alt=\"\" width=\"474\" height=\"262\" \/><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Opened in late 2024, Bend RV Resort spans 13.5 acres at 61105 SW Silverado Springs Drive and offers 176 full hookup RV sites. Set in the heart of one of the most recreation-rich regions in the western U.S., the resort is just minutes from downtown Bend and offers quick access to Mount Bachelor, the Deschutes River, and the trails and volcanic peaks of the Cascade Range, making it a year-round basecamp for outdoor recreation.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Yet the local supply-to-demand balance remains favorable even with 41 RV parks already operating within a 50-mile radius. The Bend-area market currently has 2,104 camping spots, and according to RVParkIQ data, serves only 32.4 campers per camping spot &#8211; less than half the national average of 71.5. That low saturation ratio signals a robust opportunity for new development, especially in a city that\u2019s rapidly becoming a national destination for outdoor tourism.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>The Amenity Shift: Raising the Bar for Guest Expectations<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">The shift toward upscale outdoor hospitality is on full display at Bend RV Resort. Key amenities include:<\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">A heated seasonal pool and year-round hot tub<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Five pickleball courts<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Outdoor firepits<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Well-appointed clubhouse with a kitchen, library, fitness and business centers<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">On-site laundry<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">On-site general store and coffee bar<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Select sites with private \u201cPaw Patios\u201d for dogs<\/span><\/span><\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"wp-image-3486 aligncenter\" src=\"http:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-2.png\" alt=\"\" width=\"1017\" height=\"305\" srcset=\"https:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-2.png 2000w, https:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-2-1536x461.png 1536w\" sizes=\"(max-width: 1017px) 100vw, 1017px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-3499\" src=\"http:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-3.png\" alt=\"\" width=\"2000\" height=\"600\" srcset=\"https:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-3.png 2000w, https:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-3-1536x461.png 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">All sites are full-hookup, with rates starting at $89 per night for a back-in site. For comparison, the average nightly rate across the Bend area is $52.87, highlighting the property\u2019s premium pricing power and market positioning.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">This aligns with a broader shift in RV guest expectations where comfort, thoughtful design, and elevated amenities are no longer extras but essentials. Across the country, parks that offer premium features are not only seeing higher average daily rates (ADRs) but also longer lengths of stay, particularly among Millennial and Gen Z guests, who increasingly seek unique, experience-driven destinations over traditional campground models.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>The Competitive Pipeline: More Supply Is on the Way<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Local developers are taking notice. Two new RV developments are currently in the planning stages:<\/span><\/span><\/span><\/p>\n<ol>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">A 98-acre campground within Bend city limits, which could introduce a large-scale site with recreation-oriented amenities.<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">A 14-site RV park on 1.4 acres, designed as a more compact and potentially boutique offering.<\/span><\/span><\/span><\/li>\n<\/ol>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">If completed, these projects would help expand the region\u2019s capacity, but they are unlikely to meaningfully shift the supply-demand balance in the short term, given the area\u2019s ongoing tourism growth and relatively low saturation.<\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-3503 \" src=\"http:\/\/rvparkiq.com\/industry-insights\/wp-content\/uploads\/2025\/05\/bend-or-IMG-6-e1747937672690.png\" alt=\"\" width=\"646\" height=\"392\" \/><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>Why Bend\u2019s Market Fundamentals Remain Strong<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Bend isn\u2019t just scenic \u2013 it\u2019s strategic. Nestled at the base of the Cascades and flanked by the Deschutes River, the area offers everything from skiing on Mount Bachelor to rafting, kayaking, and paddleboarding. The high desert climate, volcanic geography, and year-round trail access draw hikers, climbers, and vanlifers alike. With over 4 million annual visitors and consistent in-migration from urban West Coast metros, the area is now competing not only as a seasonal destination but as a national outdoor hospitality hub.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">And while demand surges, supply remains underbuilt by national standards. The gap between camper density and available spots signals room for smart expansion, especially if those properties mirror what Bend RV Resort has done: blend premium amenities with location, lifestyle, and design.<\/span><\/span><\/span><\/p>\n<h4 class=\"western\"><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>Final Take<\/b><\/span><\/span><\/span><\/h4>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Bend RV Resort isn\u2019t just a standout property but a case study in how elevated design and strong site selection can drive premium pricing and long-term demand. And as data from RVParkIQ shows, the local market fundamentals only reinforce the story: low saturation, high visitation, and active development interest point to a region on the rise.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">For investors, operators, and developers tracking growth corridors in outdoor hospitality, Central Oregon \u2013 and Bend in particular \u2013 is one to watch.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">As demand for outdoor hospitality continues to grow, understanding market dynamics is no longer optional \u2014 it\u2019s essential. RVParkIQ\u2019s Explorer platform gives you the insights to spot underserved regions, compare supply-demand ratios, and evaluate development potential with precision. Whether you\u2019re acquiring, expanding, or breaking ground, Explorer helps you invest with confidence, backed by real data.<\/span><\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i>All development data reflects publicly available information as of this article\u2019s publication date. Some projects may have since reached completion.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a travel economy still finding its post-pandemic footing, the RV parks and campgrounds sector continues to outperform expectations, driven by demand for open-air destinations, flexible lodging, and experience-rich stays. The recent debut of Bend RV Resort in Central Oregon stands as a clear example of this evolution. But what makes this project more than a one-off luxury play is the data behind the region: the demand is there, and supply hasn\u2019t caught up. A New Resort in a Market Ripe for Growth Opened in late 2024, Bend RV Resort&hellip;<\/p>\n","protected":false},"author":8,"featured_media":3473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6,39,41],"tags":[],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/posts\/3468"}],"collection":[{"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/comments?post=3468"}],"version-history":[{"count":31,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/posts\/3468\/revisions"}],"predecessor-version":[{"id":3542,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/posts\/3468\/revisions\/3542"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/media\/3473"}],"wp:attachment":[{"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/media?parent=3468"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/categories?post=3468"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rvparkiq.com\/industry-insights\/wp-json\/wp\/v2\/tags?post=3468"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}